I chose the East Wing because it's new, directly connected to the station, and has a delicious breakfast. The rooms and lounge are clean and stylish, and the large windows give you a feeling of openness. (The photo is of the lounge.) I come to Sendai every year and often stay at nearby hot spring inns, but this is also a good place to efficiently explore the sights! I was surprised to see a woman at the front desk who never smiled, but other than that I really liked it.
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